Who We Are
Critical Connexion is a distinguished business management & consulting firm that focuses on leveraging a foundation of leading finance, HR management, strategic sourcing, risk & operations experts to accelerate brand success for clients.
We specialize in navigating the evolving landscape of corporate growth by adeptly addressing changing systems, process, and people requirements. Recognizing the substantial nature of technology and changing business needs, we ensure that these resources are directed with foresight and expertise to avoid eroding future profitability. Leveraging cutting-edge cloud-based platforms such as Netsuite, media and entertainment extensions, banking, expense management, and payroll integrations, we can seamlessly aid in the operations and system management for scaling businesses. Our approach combines strategic vision and skill to optimize technological investments for sustained business success.
As your extended leadership team, we help assist and oversee the financial, operational and systems management of your business which allows you space to focus on your product offerings, services, marketing & sales and business affairs.
We stand as a beacon of excellence in leading and guiding your brand in business management and system integrations. At the core of our philosophy lies an unwavering commitment and integrity to delivering unparalleled business value, wherein we perceive each business challenge as an opportunity for driving growth.
Our seasoned experts specialize in conducting deep financial analysis, unraveling the complexities that often hinder progress, and orchestrating innovative solutions that propel businesses forward. Critical Connexion is not merely a business management and consulting firm; it is a strategic partner dedicated to enhancing operational efficiency and ensuring financial success. With a meticulous approach and a penchant for innovation, we redefine the conventional norms of financial management, HR and operations management and systems integration and set the stage for our clients to thrive in a dynamic business environment.
Ron McNair, CEO and Roger Gonzales, COO, bring a total of 50+ combined years in the finance, business management, HR and operations and accounting experience, helping diverse clients from small to medium size clients to larger companies with restructuring and mergers and acquisitions.
We take pride in providing results-driven financial solutions that catapult your organization to the next level of success. Our devoted team of professionals is committed to understanding your specific difficulties and developing customized solutions to overcome them. Increase your financial performance and business systems with our expertise, rigorous approach and process.
Our international office in the Philippines also holds a staff of 10+ employees which Critical Connexion can save you additional costs and offer a strong, robust support staff to meet your business needs and changing environment.
Elevate your business operations and performance with Critical Connexion!
Ron McNair: CEO
CEO, Ron McNair, of Critical Connexion is a seasoned Finance, Systems, and Operations executive with over 30 years of experience driving growth and transformation across Media, Entertainment, Hospitality, FinTech, Services, Sports, and Technology industries. As a veteran in multiple industries, he leverages his deep expertise in financial strategy, risk management, and technology implementation to position companies for accelerated growth, capital raises, IPOs, and successful exits. Previously, as President of Global Business Services and CAO at Sony Pictures Entertainment, Ron led global finance, HR, systems, and treasury operations, while spearheading compliance, risk management, and strategic sourcing initiatives.
Through Critical Connexion, Ron has redefined business consulting by integrating cutting-edge technology with expert advisory services. His team delivers end-to-end operational support—empowering clients to focus on innovation while they handle execution and provide an ecosystem of HR, Technology and Accounting partners. By combining cloud solutions, like NetSuite, and other intelligent automation, HRIS PEO, cybersecurity, and risk management, Critical Connexion stands at the forefront of business transformation and accelerating massive growth for clients. Ron’s pioneering consultative leadership and strategic vision make him a trusted partner for companies seeking to optimize operations, enhance resilience, and achieve sustainable growth in an economy with evolving digital landscape.
Roger Gonzales: COO
Roger Gonzales is the Chief Operating Officer at Criticalconnexion LLC. In his current role, Roger is responsible for client service delivery and relationships, resource management, and day-to-day operations. He has over 25 years of multi-industry experience in finance, accounting, project management, governance, risks, & compliance.
Prior to joining Criticalconnexion LLC, Roger was a Finance Executive Director at one of the major entertainment studios, leading financial and accounting operations and projects demonstrating expertise in handling complex international projects and stakeholders. He has a solid knowledge of US GAAP and SDLC requirements, as well as Agile and Waterfall project management and system implementation. He also has a proven track record of successfully managing global programs including SOX Compliance, Internal Audit, Anti-Bribery, strategic planning, process re-design and implementation, issue remediation, and risk management.
Roger is an alumnus of the University of San Francisco with a major in accounting and a minor in French.
